Do you want to earn money online?
Do you want to be a renowned Educator / Tutor on Rank2Top?
If yes, this article is for you. In this article, I will discuss the roadmap to create a Rank2Top course which is appealing, reliable, authentic and engaging. At the end, I will share a free course which you can enrol right away to learn the pro tips.
In my earlier guide I shared about how to launch a course on Rank2Top, and in this guide I will share how you can create a successful course.
Considering the fact that Rank2Top has many courses, it is hard to stand out from the crowd to capture the attention of the audience especially if your course content has been done before. Keeping below-mentioned tips in mind, it’s guaranteed that your course will attract traffic, even if you don’t have an experience as an Educator / Tutor previously.
1. Create an Outline of Contents of our Course
1. Choose the right topic – You can either pick a topic which you are specialized in or you can check out the popular courses which are available on Rank2Top and choose a topic accordingly. In both the cases, you will find numerous available courses on internet. Watch, learn, analyse and, think what is that one thing, which you can offer that will make your course better or different than all the other courses.
2. Identify your audience, determine the level of the course, whether the course is a beginner’s course or is an advanced course and, set goals for yourself and for your audience.
3. Pick a Captivating Title: it’s very crucial to have a course title which is catchy, short and descriptive. Optimize your title for keyword research, that will ensure that you will have a higher ranking in search results. Also, decide how will you break down all the lessons and pick a title for each section accordingly.
4. Decide the format for the Body of the Course: Set out a plan on how will you break down all the lessons and pick a title for each section accordingly. On Rank2Top, you can teach by using 6 different digital formats: Text, video, presentations, Audio, document, and mashup. Mashup (Video and Presentation) is the most recommended of the formats.
Some Recommendations:
- Use 60% video for your course creation as it engages all the sensory senses and is the most engaging way of interaction.
- Keep the length of each lesson between 2 -15 minutes.
- Every lecture must have an introduction and conclusion which explains what this lecture is all about and what will they gain in the end.
- Build a relation with the audience, and engage. You can always do a quiz session(s) between lectures to make it engrossing and interactive.
- Once you are finished with the above steps, upload a test video on Rank2Top explaining your course and its material to receive a feedback on your course. You can always incorporate the assessment in your final course outline.
2. Produce Your Content
To give your audience a spectacular and phenomenal feeling, it’s important that the quality of your lectures should be excellent and pleasing.
1. Video Recording and quality: Your video has to be in 720p HD to publish your course in Rank2Top. To record in 720p HD, you can use your smartphone (cross check on google search), camera, tablet or DSLR. Ensure that 720p format has a resolution of 1280×720 or an aspect ratio of 16:9. For screen recording and editing, I recommend you to use cam studio. It’s simple and easy to use and anybody with a non-technical background can use it. Prepare a script and rehearse a few times before you press the record button.
2. Audio Recording and Quality: For audio, use a quality microphone and make sure that the voice is clear, crisp, and the background is free of any noise.
3. Perfect Your Content After you are done with the above steps, you have already completed 80% of your course. However, the rest 20% of your course i.e. the sales of your course will be the major factor in deciding the success of your course. Without a good and effective landing page, it would be impossible for you to create a niche in the market and attract a potential audience.
The landing page constitutes four major portion
1. Course Image: The Course image is present on the top right-hand corner of your page.
2. Course Description: This is the most important section which highlights what will a student learn if he proceeds with the course. Clearly define the objectives of the course in first few lines, focus on the problem that your course aims to solve, reason why your course is different than the already available courses, and keep it easy and simple to understand.
3. Author Profile: This is where you tell your potential readers about yourself. It’s recommended to have a detailed author profile as this can increase your CTR, and thus ensure better conversions. Explain why are you qualified to teach this course, and mention your past related works and clients. This will help you in building an authority and gaining the trust of your readers. Here is one such author profile from Rank2Top:
4. Promo Video: Rank2Top advises to keep the promo video precise (2-3 min) and simple. Highlight all the important aspects of your course. I recommend you to make a promo video once you have finalized all other sections of your course.
Once you submit the course, your course will be evaluated by the Rank2Top team based on Course Quality Checklist and findings will be send you recommendations and suggestions to follow.
Congratulations! You are now an Educator / Tutor on Rank2Top. Our good wishes to you for becoming popular educator or tutor.
Good article